Virtual house tours and showings make it possible for individuals to sell a house online while working around the health and safety guidelines currently in place across the country. The best part? Just like an in-person showing, there are lots of things that can be done to make a virtual showing a success!
If you need to sell your home in a timely manner, talk to a real estate agent about your virtual sale options. Then, when the time comes to show your home, prepare for the virtual showing with these tips:
1. Plan your route before the house tour.
A virtual showing should be given the same consideration as public speaking. You don’t want to wing it – you want to plan it. For a home tour, that means planning your route. Not only will this help you clear a path and eliminate trip hazards before the big day, but planning your tour route will also help you better utilize the other tips on this list.
If you need specific advice about what is worth showing in your own home, talk to a real estate agent! A real estate agent is truly the #1 secret weapon to selling a home. As part of working with an agent, you can get their expert advice on which parts of the home are essential viewing for buyers.
If you’ve used any video-based technology to communicate the last few weeks, you’ve probably noticed the impact that lighting has on your friends and coworkers. If you and your agent coordinate any virtual showings, make sure that your home doesn’t suffer the same fate as that friend or coworker! Open shades and turn on lights throughout your home to eliminate unnecessary shadows. At the same time, keep in mind that there is such a thing as too much light – which will overexpose your visuals and make things harder to see!
To strike the perfect balance between too much and too little light, consider running a practice showing with an agent a day or two in advance. Try to do it at the same time as your scheduled showing to replicate the conditions during your scheduled tour!
Virtual tours, the same as in-person showings, will lead to questions from prospective buyers. Do your best to work with your real estate agent to prepare for these so that you don’t find yourself stumbling to answer inquiries when the time comes. Doing a walkthrough of your home and considering what an “outsider” may want to know about is very helpful.
Working with a real estate agent is recommended and helpful as a part of your preparation. Not only can they help you run a practice tour – they’ll also take point on answering any questions that come up during the tour!
Having a sparkling, squeaky-clean space is still a key factor in providing homebuyers with as much value as possible. As you prepare for your virtual showing, be sure to clean up around the home, particularly in the areas on your planned tour route. From cleaning your windows to decluttering your living room, give your home a tune-up and polish that will make a great impression – even through a screen!
We’ve all seen people apologizing for pets interrupting their virtual work meetings – don’t let your pet interrupt your virtual tour! In addition to picking up your pet’s items prior to your showing, you’ll want to have a place in mind, such as a spare room, where your pet can safely stay separated from you for the length of the tour. Not only will this ensure that your prospective buyer isn’t distracted by their appearance, but it will remove a potential trip hazard from your own path!
A virtual showing is a new experience for you and for your potential buyers, so involving expert guidance to complete the process is more important than ever. A real estate agent can ensure that prospective buyers receive all the information they need in a timely, organized manner. Images of the house, official documentation, information about a local area…it’s a real estate agent’s job to provide it all, even remotely!
These tips can help you prepare for a successful home showing even as we practice social distancing. Remember that while the work is a little different than it would be if you were hosting an open house, the results will ultimately be the same!
How can a real estate agent help you prepare your home for a virtual showing.
Despite many states and localities lifting stay-at-home restrictions on various levels, the days of in-person visits to a seller’s home may still be sidelined for now. With the real estate buying process largely going virtual, you’ll have to step up your game when it comes to prepping a home for sale.
It’s critically important that how a home shows online translates to the way it looks in person (or better). So, in our new normal of social distancing, how can you better prepare from afar? Here are ways to virtually prep a home for sale with the help of an agent.
Take pictures and videos of your home and send them to your agent. This should include shots of the exterior as well as the interior of all rooms in the house.
Your agent will review these ahead of time, and make sure that parts of the house are damage free. He/she might ask you to try painting, decluttering, editing or removal of any decor or furniture items.
Also, if there are any issues that need attention or repairs, any areas where they’re particularly noticeable — stains or any discoloration on ceilings, cracking or peeling paint, fogged windows, cracked tiles, floor discolorations, faded, worn or loose carpet in need of stretching, scratched floors, etc, take a picture of them and send them to your agent so he/she can help you prepare for the second step.
If you — or someone in your household — have the technology to communicate by video, schedule a virtual walk-through and take your agent through your home “live.” That’s when you can talk through the various areas of the house, and refer to your notes and your agent can offer suggestions.
This is why it’s important that your agent review the visuals ahead of time. By studying the space in advance, you’ll have specific actions items to talk through, and you’ll be able to better focus on that conversation.
Start the video meeting in a particular area of the house, and guide them room by room accordingly.
Preparing a home for sale is not an easy thing to do in person under the best of circumstances, let alone virtually. There’s a lot of information flowing back and forth.
Your agent will email you a list of recommendations, room by room. Essentially, it's like creating a “prep for sale” checklist that you can refer to so you don’t forget anything.
Moreover, your agent will provide you names of any vendors that can assist with repairs, staging, landscaping, etc. They might offer you to connect with the vendors needed, and go over what has to be done so everyone is on the same page.
Also, your agent might include a general “prep for sale photo shoot” checklist as well. This will remind you of tasks like removing all magnets from the refrigerator, cleaning the kitchen counters of clutter, making sure all light bulbs in light fixtures work and more.
Whether in fashion or home decor, having visuals always helps. The same goes for getting a home ready for sale. Your agent might send you examples of competitive, well-presented properties that are active, under contract or recently sold within the last six months in the vicinity of your home. This will give you an idea of the look you’re trying to achieve.
Your agent will talk to you about what’s appealing in the photos of the listings and what they feel the sellers did well. For example, how lighter paint can make a space feel bigger, open and more airy. They might also send you examples of properties that don’t show well online and will explain why.
In other words, your agent will show the you what works and what doesn’t through pictures. It’s another way of saying, “here’s what to do, and here’s what not to do.” Also, they might send listings that have been staged so you can see the visual impact it makes if that’s something you’re discussing doing.
After the prep work has been done, send photos and videos showing the changes you’ve made. Your agent will make notes of any items that may need adjustments, and provide feedback.
Prior to having photos taken, your agent will schedule a walk-through to review everything in person and go over showing procedures. He/She will discuss how you will conduct showings and who will be responsible for protective gear.
Review prep for showing procedures, like having lights on and closet doors open so agents can minimize the need to touch anything around the house. This is also the time to assist you with any last-minute adjustments when it comes to arranging or staging anything in the home.
In today’s market, many buyers are making decisions from afar. The more options you use to showcase the property virtually from all angles, the better chance the property has to sell faster and for top dollar. This is why the way sellers prep their homes matters now more than ever.
As we adjust to a blend of virtual and in-person environments, the agent assumes the role of a trusted advisor and coach, and must formulate a game plan to bring the seller from “for sale” to “sold” from afar and in person.
If you have any questions or comments you would like answered in next month's newsletter, email me at [email protected] and they will be included in the market update. OR if you would like more information on our unique systems and programs, call us at 206-391-7766 or visit our website www.GeorgeMoorhead.com
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